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Programmatic Ad Spend in the Age of COVID-19: Connected TV/OTT Advertising Report (Version 2.0 - May 2020)

Pixalate’s updated report, Programmatic Ad Spend in the Age of COVID-19: Connected TV/OTT Advertising (May 2020), provides an analysis of how U.S. programmatic advertisers reallocated investments in April and May 2020.

Inside the report you'll find:

  • Programmatic OTT/CTV ad spend trends
  • Roku app risers
  • App category risers 
  • OTT/CTV device type changes
  • SSP risers and fallers

ctv-ad-supply-chain-report-cover-q2-2020

 

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